What Causes Creativity?

November 7, 2019

What causes creativity? I did some digging into this subject and I have an eight-part-combination answer.

I asked my colleagues at Captive North to do a self-assessment and if you have a minute free, I challenge you to do the same.

Give yourself a score between 1 and 10 for each of the eight qualities. 1 being very bad and 10 being very good. Don’t spend too long thinking about it.

1. CONFIDENCE.

The ability to question without fear. To be sure of yourself and your abilities.

2. OBSERVATION.

Seeing problems and ideas. The ability to notice things.

3. HUMILITY.

Knowing that you don’t know everything. Do you ask for help when you need it?

4. MINDFULNESS.

Thinking on how to think. Learning to embrace the present. Do you allow a hectic day to negatively affect your health, wellbeing and relationships?

5. CURIOSITY.

Exploring and experimenting. Do you ask a lot of questions? “What if …” “Why?” “How come?”

6. RESOURCEFULNESS.

The ability to find quick and clever ways to overcome difficulties.

7. ENERGY.

To explore and tinker.

8. ACTION.

Not just thinking but actually doing. Do you get things done?

Chances are, your scores indicate that you excel at some of these creative qualities.

I believe it is important not to confuse creative with artistic. By telling yourself that you are creative, you are more likely to behave creatively.

I will be sharing new articles every month about individual creative qualities. My goal is to propose useful tips on how best to increase your scores. Connect with me on LinkedIn.

If you are interested in learning creative techniques for idea generation and team development, send me an email –¬†tom@captivenorth.co.uk

I run a one day ‘Where’s My Lightbulb?’¬†workshop for organisations looking to stand out in their sector and develop fresh ideas.

Thanks for reading!

Tom Marshall

Creative Director, Captive North